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Auction

Buying at Auction Guide

Auction is one of the fastest and most transparent ways to buy property — but it carries different risks and timelines from a private treaty sale. This guide explains the formats, the legal pack, deposits, and how to bid sensibly.

9 min read · First-draft content — review before publication

Traditional vs modern method

  • Traditional auction — fall of the gavel is exchange of contracts. 10% deposit on the day, completion typically in 28 days.
  • Modern method (conditional auction) — winning bidder pays a non-refundable reservation fee and has 28 days to exchange and a further 28 days to complete. Closer to a private sale timeline; usually more mortgageable.
  • Frontdoor's Best Offers by date and Buy Now modes share many auction characteristics — fixed timelines, transparent process — without the gavel.

The legal pack — read it before you bid

The legal pack contains the title, special conditions of sale, searches, leases, EPC and any tenancy information. Read it carefully — and have your solicitor read it — before bidding. Special conditions can transfer costs (search fees, auctioneer commission, seller's legal fees) onto the buyer.

Finance — line it up first

  • Cash or bridging is the safest route for traditional auctions given the 28-day completion.
  • If using a mortgage, get a Decision in Principle, instruct a valuer in advance, and confirm the lender's appetite for the property type.
  • Budget for the deposit (usually 10%), buyer's premium, and any administration / search fees flagged in the special conditions.

Guide price vs reserve

The guide price is a marketing figure; the reserve is the minimum the seller will accept. The reserve can be up to 10% above the latest guide price. A property won't sell under the hammer if bidding doesn't meet the reserve — but post-auction offers are often accepted.

Bidding tactics

  • Decide your maximum bid in advance and stick to it.
  • Bid in clear, confident increments.
  • Don't be drawn into a bidding war with someone who clearly hasn't done the maths.
  • If the property doesn't meet reserve, register interest with the auctioneer — it may be available immediately afterwards.

Auction is exchange, not 'have a think about it'

Once the gavel falls (or the modern-method reservation is paid), you are legally committed. Pulling out usually means losing your deposit or reservation fee.